Sometimes, Rama also enjoys stepping away from her digital work to craft her own ceramics, especially hand-painted blue-and-white plates adorned with her signature illustrations.
Despite avoiding the traditional “first lady in waiting” role, no campaign speeches, no glossy magazine profiles, Rama played a quiet but key part in Mamdani’s rise.
She helped design his campaign’s branding, a vibrant mix of Metrocard yellow, Mets blue, and firehouse red, seen across posters and digital ads citywide.
“She’s been a huge influence on how we present our message,” one campaign staffer said. “Even if she’s not on stage, she’s everywhere.”

